Beneath
the Brilliance

Sparkle Like a Diamond Without Cracking Under Pressure

A breakthrough paradigm for women on the rise

Days until release

Help Make Brilliance Happen!

I wrote Beneath the Brilliance because too many brilliant women are quietly cracking on the inside. Now I want to get this book into the hands of as many of those women as possible.
Buy a copy for you. Gift one to a friend, sister, daughter, or colleague who is always holding everything together for everyone else.

Help me spread the word and maybe, just maybe, we’ll turn this little book into a bestseller along the way. Because apparently writing the book wasn’t enough. Now we have to make it famous.😉

Every book gives back

We want Beneath the Brilliance to keep giving long after you turn the final page.

During the first 90 days after the launch, a portion of the royalties from every book sold will be donated to a partner nonprofit supporting women who need it most.

Because when a book helps one woman feel less alone, more understood, or a little braver about what comes next, that’s a brilliant return on investment.

Get your copy at the pre-launch price

The ebook is available to pre-order now on Amazon. Prices go up on November 3.

Ebook

$7.99

$12.99 starting Nov 3

Paperback

$15.99

$19.99 starting Nov 3

Link coming soon.

Also available from your favorite online retailer on release day.

About the book

One lost suitcase shouldn’t cause an identity crisis.

But somewhere between a cancelled flight, a professional conference, and a suitcase that decided to vacation without her, Shaina found herself boarding a five-day cruise with nothing but a laptop, water bottle, and a smutty romance novel, wondering why a minor inconvenience felt so disproportionately hard.

The answer wasn’t in the luggage. It was beneath the brilliance.

For years, Shaina did what so many high-achieving women do. She worked hard, carried more, pushed through, stayed professional, solved problems, and convinced herself that enduring pressure was proof of strength. From the outside, everything looked polished. Inside, the cracks were getting harder to ignore.

In Beneath the Brilliance, Shaina bravely challenges the cultural obsession with grit, hustle, and performative resilience. Through her Diamond Paradigm™, she reveals four stages of strength and brilliance and how to align them for a sparkle that endures.

You will read incredible stories of triumph from brilliant women just like you. There is cringy humor, refreshing vulnerability, and more diamond analogies than anyone reasonably needs.

This is the book you’ve been waiting for!

Advance praise

What early readers are saying

As a jeweler, I have an appreciation for the transformation of a diamond from its rough state into a beautifully polished gem. Shaina Lane draws brilliant parallels between diamonds and successful women, looking beyond the brilliance visible on the surface to reveal the pressure, strength, and resilience underneath. She offers a powerful and relatable reflection of how women in the workforce can be shaped, strengthened, and transformed by life’s pressures.
Nina Elle
Owner Nina Elle Jewels and Professional Aunt, Sister, and Multitasker
As the saying goes, “You had me at BRILLIANCE!” Author Shaina Lane gives her readers a playbook for success, filled with sage advice and real-life storytelling, including her own. And we get to pause and reflect! Beneath the Brilliance will satisfy anyone looking to BE inspired to make the successful shifts needed to chase and capture their own personal success.
Shelley Irwin
Host and Producer of The Shelley Irwin Show, Community Leader, and Avid Triathlete
Beneath the Brilliance felt like finally hearing someone name the burdens I’d been carrying, bringing so much of what Shaina and I explored in executive coaching back to life. As I read the stories of other women, I kept thinking, “It’s not just me,” which is the book’s greatest gift.  Shaina Lane teaches us that strength isn’t holding it all together; it’s knowing what needs to change.
Deirdre Doyle
Executive Healthcare Leader, Relentless Divorcee, and Mom of Three Incredible Daughters
For many of us recovering people pleasers, daring to own (or heaven forbid applaud!) our genius is a radical act. I love that Shaina gives us both permission and a road map for how to then shine our brilliance on folks around us.
Meggie Palmer
Executive Coach, Founder of PepTalkHer, Mom, and Chocoholic
A successful book needs more than good stories, useful advice, and an appealing metaphor. It needs a clear point of view and a compelling premise. Beneath the Brilliance has both. High-achieving women are frequently admired for how much they accomplish, how dependable they are, and how well they handle pressure. Shaina Lane challenges us to look beneath that visible success. Are we genuinely resilient, adapting and growing? Or have we simply become exceptionally skilled at appearing resilient?
Patricia Fripp
CSP CPAE, Past President, National Speakers Association, Co-Author Deliver Unforgettable Presentations

Book launch party

Celebrate with Shaina at Siegel Jewelers

  • Drinks and light snacks provided
  • Prizes to be raffled
  • Get your book signed

 

  1. Order your copy the week of November 2
  2. Bring it to the party on November 12
  3. Get it signed by Shaina

Date

Thursday, November 12

Time

6 to 8 pm

Place

Siegel Jewelers

Meet the Author

Shaina Lane is an author, speaker, executive coach, and leadership consultant. Through her business, Premier Professional Coaching, Shaina empowers the next generation of leaders by providing expert coaching and teaching services tailored specifically for early career managers and leaders. She helps uncover their greatest potential and equips them with the knowledge, skills, and confidence to thrive in today’s dynamic business landscape. She holds an M.Ed. from Auburn University, and the SHRM-CP credential. She is also equipped with several coaching certifications.

ICF – Professional Certified Coach | Certified Executive Leadership Coach | Gallup Certified Strengths Coach | e2grow High Performing Teams Coach | Certified Professional Career Coach